Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.

Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.

Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.
Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.

Neuromarketing
The behaviour of the consumer.

Are decisions rational or emotional? Are the decisions informed, suggested, influenced? Or are they results of information and reflection?

Neuromarketing
The power of Insight.

The message arrives without explanation?
How do we process them mentally?

Neuromarketing
Hidden motivations and hindrances.

Is it true that the traditional and the supermarket brand "are the same"?

Neuromarketing
Visual attention and Eye-Tracking

The Power of Images, Text, Logos and Packaging.

Professors

The master of neuromarketing is multidisciplinary. You need to acquire knowledge of the various areas that are in this new discipline.

The NMK master teachers, teachers are recognized and accredited professionals in areas such as marketing communication, psychology, neurology, clinical radiology, marketing, statistics, among other disciplines.

The box is complemented teachers offering master class lecturers and support staff to teaching.

Pere Navalles Villar

PhD in Audio Communication and Professor of Marketing & Advertising, UAB.
Neuromarketing research and communication.

Pere Aurell

Chemistry
MBA
PerSonCG Executive Head Hunting and Middle Management Recruitment and Organizational Talent Management.

Llorenç Badiella Busquets

Masters in Mathematics, UAB
Applied Statistics to experimental research.
Applied Statistics Service Director, UAB.

Jordina Belmonte Soler

Doctor of Biological Sciences.
Ex-Director of the Institute of Environmental Science and Technology, ICTA.

Núria Borrut

IPSOS Innovation and Estrategy Director . Chair Spain of GSO

Alicia Cañellas

Virtual reality

Miquel Campmany

Avertising,Marketing professor
Màrketing at Nestlé.

Antonio Casals

Neuromarketing specialist,
keynote speaker, and author.

anna casals

Psicology. neuromarketing master, 3th edition.

Roger Dooley

Neuromarketing specialist,
keynote speaker, and author.

Aleix Fortuny

Packaging Engineer.

Eduard Galobardes

NMK laboratory technician

Juan García Crego

Degree in Psychology,
Degree in Audiovisual Communication
Doctor in Audiovisual Communication

Carlos Ibáñez Pueyo

Head of Analytical Research Department Lucta

Jordi Jauset

Ph.D. comunication, engeniering, and músic.

Jaume Kulisevsky

‎Neurologist. Scientific Director at Sant Pau Hospital

Pilar López

PhD in Economics.
Faculty of Business and Economy, UAB.

Saül Martínez

Neuropsicologist. Hospital de la Santa Creu i Sant Pau.

Ignacio Morgado

PhD in Psychobiology. How we interact with our sensory environment.
Institute of Neurosciences, UAB

Joaquim Mullol Miret

PhD Medicine, Rhinology.
Director, OLFACAT Research.
IDIBAPS. Hospital Clinic, Barcelona.

Josep Munuera

Ph.D. MD. Neuroradiologist, Head of image diagnostic department. Hospital Sant Joan de Déu.

JOSE LUIS ORDOÑEZ

Client manager en Kantar Worldpanel

Ángel Rodríguez Bravo

PhD in Information Science.
Experimental Research Methodology.

Oliver Valero Coppin

Master in Public Health UAB-UPF
Evaluation of emotion in social networks, Data Mining Project Manager, Applied Statistics Service, UAB.

Albert Vinyals

Psicology Ph.D.
Consumer's behavioral

Melania Zaguirre

Specialist in design and production of products by comerce brand. DGM Esade.
.

Leon Zurawiky

Neuromarketing specialist
Professor and author.
Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.
Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising. Master in Neuromarketing. Research techniques of the cognition and behavior of consumer, applied to businesses and advertising.
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